Whether it’s for a nonprofit, a business, or a small personal enterprise, starting a membership club can be a really fulfilling move—but it isn’t always easy. From planning your club’s structure to finding potential members, it takes a lot to get the ball rolling on a successful and engaging organization. To help you, here’s a . . . read more
Members are the driving force behind most organizations. This is why it’s so important to develop a seamless application process that transforms curious prospects into engaged participants. But when it comes to drawing in potential members, targeted social media posts and a well-made website are only half of the equation. It’s an efficient and engaging membership . . . read more
A great event will help you form a personal connection with your audience and will help you stand out from the competition, but a poorly run event can make your membership business seem unapproachable, or worse, completely amateur. But how do you know if your event was successful or not? Well, you need to get . . . read more
Spreadsheets are a powerful tool, but even the most advanced membership spreadsheet can not compete with membership software. Some clubs and nonprofits limp along for years with member spreadsheets, thinking that they are saving money. But all it takes is one membership chair’s inattention to financially cripple an organization. How can a membership platform can . . . read more
One of the best things about WordPress is its ability to easily create new functionality on your website by installing plugins. Plugins have been around since WordPress version 1.2 which arrived in 2004. Today choosing the right WordPress plugins is hard, especially when you have more than 55,000 plugins to choose from! But not every . . . read more
Renewal income is the lifeblood of most associations, chambers of commerce and nonprofit groups. A great membership renewal letter can convert members who may be unsure if they want to remain. Follow these best practices in your renewal email to maximize retention. Jump to the Membership Renewal Letter Sample. The Basics Write a great subject . . . read more
Perhaps you’ve been on the hunt for a while — looking for membership management software that meets every need your group requires. Or maybe you are seeking membership software that allows you to neatly follow a business process that your old, dying software accommodates. If you haven’t found a membership database that meets your criteria, . . . read more
Determining how to raise prices can be difficult; it’s a charged subject. You don’t want to lose potential members or encourage current members to not renew by charging too much. But you don’t want to lose an opportunity to be more profitable either. We’ve compiled some considerations to help you successfully raise your dues. Why . . . read more
How you welcome a new member to your organization, chamber, association or club creates an important first impression. Crafting a well-written welcome email can engage new members, bringing them into the fold of your organization. This letter is one of the simplest ways to help your bottom line; it ensures that they’ll find value in . . . read more
If you manually manage your memberships utilizing spreadsheets and sending renewal letters by mail it makes sense to have a fixed renewal date. I’ve done it before and can remember the long evenings of volunteers, pizza delivery and stuffing envelopes. However, with the help of software to manage renewals there are fewer benefits and more . . . read more
